I. The Era of the Word: Spirit, wheRe « R » you? In the aiR?

« You think the only people who are people Are the people who look and think like you … You'll learn things you never knew you never knew … Can you sing with all the voices of the mountain Can you paint with all the colors of the wind » Pocahontas soundtrack: Colors of the Wind, Alan Menken and Stephen Schwartz

Hold on ... Oh, we're rolling! « Salut la compagnie »!,

So sorry, I was entranced by the mountain spirit of Pocahontas, my Brazilian, sorry American Indian friend. Disney's really good at sailing close to the wind, I mean the zeitgeist. My head is definitely in the clouds today...

I beg your pardon? It's been a while since my last video? The Messiah left you somewhat hanging in the air with his secret about language and the mysterious reference to the spirit, to the « RuwaḤ »? Don't forget my friends that I'm pretty much on my own in this adventure. I’m definitely not getting much help from the leaders of the big corporations, who are wasting my time, big time.

So, where was I? Oh yes, I wanted to begin with something that happened to me a few years ago. Remember, in my video about sharing, I told you how, in November 2021, on the day before I discovered the Paleolithic origin of the word « symbol », I dreamt I had to dive into a very deep well.

But I didn't tell you everything then. You see, I had a similar experience 3 years before, in 2018, as I had been struggling for 4 years to convince customers of the benefits of cooperation. One Saturday morning, I was lying on my sofa, a little depressed and in meditation, when suddenly, I felt a gush of pure air rising up my spine into my skull, and upwards into the sky.

It was truly amazing. That sensation stayed with me for weeks, then gradually faded away, although I sometimes manage to revive it. In India, this is called an awakening of the Kundalini. Why am I telling you all this? Because in this video specially « inspired by spirit and breath », you are about to witness a journey to the very depths of what makes us men and women, a journey to the origins of language. And you will also understand why cooperation is first and foremost a matter of spirit, and of course, as always, what this means practically for your company.

See you soon!

For truly, I say to you, many prophets and righteous people longed to see what you see, and did not see it, and to hear what you hear and did not hear it. Matthew 13:17

Hello, my name is Emmanuel Ifergan and, since 2014 – it’s been 8 years now – I've been developing a solution designed to facilitate cooperation between businesses. Since 2018, I have spoken, unsuccessfully, to hundreds of leaders of large French companies, explaining that bureaucracy, inertia, and demoralization are directly linked to the centralization of their management processes. And yet, despite all my efforts, not a single large French company has been able to even test this new approach.

What's stopping them? Mostly, the inability of large corporations to open to the outside world. Because opening a company is much trickier than it seems. It's an « interdisciplinary » subject, involving the finance, legal, purchasing and transformation departments, not to mention the operational business units; a task so immense that the CEOs themselves feel utterly helpless.

It is because I was facing such a roadblock that in 2020, as the country was in full lockdown, I chose to address the wider public to explain the huge significance of cooperation and fluidity of inter-company exchanges.

At first, this vulgarization focused on IT, law and management - fields I knew very well as I had practiced them for over 20 years. Gradually, however, my field of investigation broadened to include linguistics and anthropology, without ever losing sight of my primary purpose: to unleash the potential of organizations through cooperation.

Until, one day in autumn 2021, I discovered, in a moment of revelation, that the roots of the wording of contractualization and cooperation sprang from the depths of the history of our species - a discovery you won't hear the last of 😉

Now, let's get to work!